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Tuesday, April 12, 2011

Dolce & Gabbana- A Timeless Brand


One of the best and popular brands in the whole world today is Dolce & Gabbana. It is well known to all people who have the taste of fashion from different ordinary people to popular celebrities around the world. The company of this popular brand began by the fashion designer of Italy named Domenico Dolce who was born on the 13th day of August in Palermo, Italy and Stefano Gabbana was born in Venice, Italy on the 14th day of November in 1962. They are both living in Milan, Italy. The duo got their turnover for about 750 million in the year 2005. This brand was founded sometime in 1985 with fabulous products of sunglasses, handbags, excellent footwear and fashionable clothing. Dolce & Gabbana has a number of 3,150 employees working with them.

Dolce & Gabbana has 2 principal lines with a small quantity of different opposing views. The two principal lines are called Dolce & Gabbana which is written with no space just as the company’s name, and the other one is D&G. Dolce & Gabbana is specializing lots of riches items which influence many of designers and it is a great conventional and timeless that responds to extensive term fads rather than casual changes. Dolce & Gabbana is also selling lots of fashionable accessories such as elegant watches, purses, corrective eyewear and beautiful sunglasses. It was in 2010 of February when the popular American singer named Madonna was announced to design a sunglasses collection set and to be delivered sometime in May of the same year. This popular brand is also selling lots of fragrances sets available and exclusively for women.

D&G is a little bit more random line that will follow community inspirations and is attempting to set more fads instead of abiding them. This popular label is the younger of all and it is becoming more extravagant contour of the brand. D&G is also selling beautiful watches and fashionable clothing and it has been chosen in the United Kingdom as the best ever riches brand. It was in 2005 until 2006 when a definite line of one thousand golden Motorola RAZR V3i mobile phones made by D&G was distributed by the boutiques of the company and major retailers of Motorola. D&G and popular singer Alexandra Burke were signing an advantageous deal in 2009 of July which will see the singer as the model for their lines of fashion in the singer’s promotions and music videos.

The company’s basic major collection for women was knitwear in 1985 and it was exhibit all over Italy. In 1987 they opened doors for showrooms in Milan. They also introduced the excellent lingerie and fabulous beachwear as well in New York sometime in 1990. At the same year, they also launch fragrances and in 1991 Dolce & Gabbana acquired a “Woolmark” award.

Dolce & Gabbana has 6 freestanding boutiques all around the United States such as Beverly Hills in New York, Las Vegas in Nevada; New York City in New York, The Mall of Short Hills located in Short Hills in New Jersey, Bal Harbour Shops in BAL Harbour in Florida and Americana Manhasset located in Long Island of New York. The famous brand Dolce & Gabbana has a stalls as well in various well known departments stores such as Washington DC, Bergdorf Goodman, Neiman Marcus and Saks Fifth Avenue, Nordstrom, Lord and Taylor and Dolce & Gabbana is also planning to extend their stores into the cities of America like San Francisco, Boston, Chicago and Atlanta.

Friday, April 8, 2011

The Jewelry Wristwatch- A Short History

Jewelry watch bracelet
The wristwatch began its journey with portable watches which were carried initially in pockets and later worn with pendants. With evolution and consequent changes in our lifestyle, the wrist watch came into being. This article is a chronicle of the birth of the wristwatch, the prominent watch makers, the watches they invented which gained fame and about why these watches are so collectible.

From time memorable, clocks and watches have been made use of as a status symbol. Elegance, convenience and precision are the features that they chiefly symbolize. Clocks and watches are not only purchased because they look aesthetic and stylish but also because of their technical precision of letting us know time to last second and even to the last millisecond. This is primarily the reason why they are a collector’s item and fetch large sums of money.
Whether you are an avid collector of precision watches or antique watches, the fact that this hobby has turned into a flourishing business over the years with an exceptionally high turnover cannot be overlooked. Collection of watches is regarded as a wise investment in many circles.
Initially, at the beginning of last century, the watches available to both women and men were pocket watches. Pocket watches normally had a chain attached to them in order to secure them to a belt loop, lapel or a waistcoat which prevented them from being dropped. Women, on the other hand, used these watches in pendants which were attached to their corsets or jackets. Wristwatches were termed ‘Wristlets’ and were generally worn by women in those days. Industrialization, evolution of sports and the advent of war ushered in new trends which not only brought transformation in our style of dressing but also in the way we chose to carry our watches.
At the end of the 19th century, a nanny came up with the innovative idea of tying a watch around her wrist with a silk band. That was the birth of the wrist watch! Adopting this idea from her, the first watches that were manufactured were actually smaller models of pocket watches fitted onto leather straps. Once these watches started selling in the market, newer versions and designs were developed on the basis on this concept.
Louis Cartier pioneered the wrist watch that we see today. Louis Cartier made the first watch for Santos Dumont, who was a flying hero in those days. By the year 1911, these watches were manufactured and sold in the markets and were an instant hit. This watch went on to become the blueprint of the watches that we see today.
Following this, with innovation, the classical round shape which was in vogue till recently, started getting modified into newer and alternative shapes and designs. Many reputed watch makers began achieving recognition for the characterized shapes they manufactured. Newer manufacturers came out with novel shapes. Movado is the organization which brought the "Polyplan" shaped watch into the market. And it was Patek Philippe who made the very first watch which was rectangular in shape.
It was from the year 1913 onwards that new watch brands such as Vacheron Constantin and Audemars Piguet alongside Cartier and Patek Philippe launched new designs and shapes with value added features like dual time, day, month and lunar phases. These features are available in most of the branded watches we see today.
And then Rolex was invented! It is regarded as the ‘ultimate’ wristwatch of all times. It was in the 1920’s that the ‘dual time’ feature by Rolex was introduced, a unique feature which has the seconds’ sector bigger than its minutes sector. Simultaneously, Jaeger Le Coultre’s innovation hit the markets. Its distinctive feature was that it had the ability of turning a full 180 degrees within its case, thereby shielding both the dial as well as the crystal. It immediately gained popularity and would have continued doing so if it wasn’t for the historical events of world-war 2 and the recession that the world witnessed in 1930’s.
The watches from the 1910s to 1930s define the various brands of watches that we come across in today’s world. This article has briefly elaborated on a subject which is so vast and has a long list of watch makers who revolutionized the world of watch making. However, big and well established brands like Cartier, Jaeger Le Coultre and Rolex are considered as the major brands which created and transformed wristwatches into the flourishing industry that it is today. Watches are now not only valuable but also a collector’s delight. If you get lucky and happen to get one of these wristwatches, it would be best to hang on to them –preferably on your very own wrist! Shop watch style jewelry bracelets at kaneesha.com

Thursday, April 7, 2011

5 important tips for taking better digital jewelry photography


Learn to focus your camera in order to ensure your images turn out sharp. It is often difficult to focus accurately with an auto focus digital camera, especially when you are shooting smaller objects. Make it a point to carefully read your owner’s manual and comprehend the functionalities of your auto camera. Most of the digital cameras are designed in such a way that they focus easily on larger objects but are difficult to focus on smaller objects. It’s best to put your camera in the spot focus mode. Spot focus gives you more control on the part of the scene the camera actually focuses on.

1. A tripod is good to use.

Motion blur can be caused with the slightest movement whilst taking a picture. Motion blur becomes more noticeable as you get closer to an object. For sharper images a reasonably priced tripod will make a huge difference. It makes sense to invest in a good quality tripod. Use the camera’s built-in timer in order to minimize the camera shake or if your camera has the feature of remote shutter release, make sure to use it.

2. Ensure that your camera is in aperture priority mode.

It is good to set your camera in aperture priority mode if you want to cover the largest area of your subject. Set the aperture to the highest number. This becomes even more important when you get closer to the subject.

3. Try to use soft lighting.

Do not depend on your camera’s built-in flash to give you good results for product photography. It will rarely do so. When you use soft lighting, use a light tent like Cubelite or EZcube. You can also shoot outside on an overcast day or even use a soft box for this purpose.

4. Make use of editing software.

You can make your product photography considerably easier by using a reasonably priced software like Photoshop Elements or ACDSee. It will seem to you that it is faster to use an image exactly the way it is shot. But in actual effect, it is rather difficult to shoot an image with precision just the way you would like it to appear in its final form. The software for image editing let’s you sharpen the image, crop it, adjust its exposure and also resize it, all this in less than 60 seconds!

Sharpness of the image and correct lighting make the biggest difference between an amateur’s and a professional’s product snapshots. Steps 1, 2 and 3 will assist you to improve sharpness in your images and finally step 4, will help in improving your lighting. You can further improve your image by spending some time editing it. All these steps may seem very basic and you may be tempted to ignore them. On the other hand, if you actually follow them, step by step, you will see a noticeable improvement in the quality of the photos you take.